Today I received another loyalty card. I stuffed it between my credit cards, debit cards, loyalty cards, membership cards, insurance cards, you know the pack. This time my wallet collapsed because of obesity and stress. Please, hand me no more of these cards!
They're all the same, plastic or cardboard cards that identify you, your subscription. How hard would it be to make only one card that holds them all? Not hard at all, it isn't rocket science. I'm not rocket scientists and I could build it.
Yeah it's an app or website for on your phone. It's really simple. When you visit the place that gave you your card, instead you pop up the app, tap on their logo and show them a code. They scan or type in that code and that's the end of it. Finally you can own the lean wallet you've always dreamed of. Not that anyone we know dreams of such things, but everyone we asked did find it terribly handy.
ARE YOU ONLY A NUMBER?
No you're much more than that. But to us, you're a bunch of numbers each identifying you with clubs, companies, and other organisations. In order to admit you, give you a discount or provide you with a service, these guys need to have your number in order to identify you. So there's no need for all the plastic, just the numbers.
YOU'RE IN CHARGE
Whenever a number of yours is scanned, you'll be asked to confirm. That means you're in charge.